Glenn's blog

What options for a home business.

When it comes to looking for a home based business what options do you have. When we start to look at this, we really have to look and try to find something that we’re passionate about.

There are so many options that we can look at it from multilevel marketing to network marketing to Internet marketing, in reality there are many options that are open to us. Yet, we don’t have to stop at just these few options. Read more...

What Is In A Business Name?

Choosing a name can be difficult, as you’ll not only want to make sure that it is not already taken, and the domain name is available.

When choosing a name for your home based business, have you really thought what does that name really say about my business? What does the name say about me personally?

All of this is very important in the eyes of your potential customers and should you fail your future employer. What we may think is a great name could conjure up negative connotations in the minds of your customers. Read more...

How can you implement collateral marketing into your business model?

When it comes to implementing collateral marketing into your home business, we need to first look at what our companies provide for us or where we can find material to use for this purpose.

We also need to determine is this going to be online or offline marketing? One of the more difficult things to learn about collateral marketing is how to determine the right marketing piece for your target market. Read more...

Should you send a physical collateral marketing piece or a free online report?

This is a debate that will always be present in marketing, on one side people feel what is most important is just getting the contact information.

A free report can do that, yet it really does not have any shelf life at all. Free reports that we download, join the hundreds of others we have clogging up our computers already.

Sending a physical collateral marketing piece like a CD or DVD has it's benefits. For starters it's not likely that it will get lost inside a computer, well maybe that's possible. Read more...

Marketing Collateral Is it Part of your Home Business model?

Collateral marketing is one of the most misunderstood facets of marketing today, especially when it comes to those involved in home business.

This is method of marketing is a suberb way to gain the trust and confidence of your customers. Many companies practice this method of marketing, have you ever been into a Costco and sampled the food that has been prepared?

They are practicing collateral marketing to a degree, by giving you a free sample you can make a decision whether you want to actually purchase the product while your at the store. Read more...

Is Dreamweavers Days Numbered?

Are the days of designing a website with dreamweaver numbered? This is something that I've begun to wonder, as more people are switching to blog software and content management systems.

Most of this new software can be edited with a simple text editor, thereby eliminating the need for programs like Dreamweaver or Frontpage. Personally I think this is going to happen, yet professional web designers will continue to use these programs to create more robust websites. Read more...

Is your home business truly a home based business?

What does it really mean to have a home business? Is it something that causes you to never leave your home? In many cases this seems to be what most people want, yet as a human being we do crave and require human interaction.

I know when I started my business, that was exactly what I wanted. I was tired of the one hour commutes to and from work, yet I was able to put that time to good use most of the time by educating myself in marketing techniques. Read more...

Blogger Templates For Your Home Business Site?

When it comes to choosing a template for our home business blog, blogspot makes it quite simple. Personally I like to keep my sites and therefore templates on the easy to read side. This does not appeal to everyone though.

In order to choose our template within the blogspot site, we first need to login to the site. There are several ways to do this, the first one is to just goto blogger.com and sign in. Read more...

Using Blogger For Your Home Business Blog

There are literally thousands of home business owners out there today building web sites and blogging sites. There are companies that will sell you complete packages with all the tools you will need to be successful, but are all these tools really necessary?

Being successful on the internet requires the same commitment and time that you will have to put into your business. Consistent action is the keys to success.

A word of caution here if you're not willing to commit to a several year project, do not start a web site period. Read more...

Which Website Software Should You Use?

When it comes to website design software which one should you use is a question that is often asked. Many times it is a matter of personal preference or you business budget.

Personally I like Dreamweaver the best! After spending almost a year working with Frontpage someone finally gave me some advice that I now consider priceless. It always seemed frontpage would never act consistently.

Both Dreamweaver and Frontpage have a large number of templates to get you started with. With slight modifications you can have a very unique looking website. Read more...