Home Business Marketing

Yesterday, I had a funny thing occurred. After grabbing my morning cup of coffee, I walked out into my front yard, to look for the paper.

This morning I noticed something different. Hanging on my garage door was a flier, again nothing new. Sometimes we could call this drive by prospecting.

What was kind of funny is that it shows how many really do not understand target marketing or how to implement it. What this flier said really made me laugh.

"Tired of Maintaining Your Grass?" Read more...

With so many different ways to market your home business opportunity today what is the best marketing methods or sales style to employ today?

With more people flocking to social sites is this the next wave? When you listen to individuals, many of them are definitely proponents of this style of marketing.

My experience has been as if I've just stepped into a pool of sharks already to feast. Watching them on Twitter is quite funny, as everyone is pitching their business opportunity or their products. Read more...

What is a home business lead.? With the majority of home businesses falling into the MLM - network marketing category what differentiates the leads? Is there anything special about them.

When looking for leads we have to identify what we are after first, are we looking for potential customers for our products or services? What approach will we take with these leads?

Not all home business leads sources are the same. Read more...

This is a question that is going through everyones minds as they are struggling. Some companies are doing well, to holding their own, while many are not.

It is what separates the companies or individuals that are doing well from those that are struggling, that we need to study in-order to improve our home businesses.

Earlier this month I had the opportunity to spend 4 days working with Glenn Hood and Mark Hood with the company Big Ear Inc. at the 2008 Las Vegas BikeFest. Read more...

When it comes to implementing collateral marketing into your home business, we need to first look at what our companies provide for us or where we can find material to use for this purpose.

We also need to determine is this going to be online or offline marketing? One of the more difficult things to learn about collateral marketing is how to determine the right marketing piece for your target market. Read more...